The four principles of marketing strategy are specialization, differentiation, segmentation and concentration. These marketing principles come from Brian Tracy’s Total Business Mastery Seminar and combine to form a marketing strategy…
Best Management Articles
Honesty in Leadership: How to Build Truth Culture
If you’re in a leadership role, are your people showing honesty and telling you the truth? Here is advice for building a truth-based culture.
8 Best Management Styles
Check the 8 management styles to see what you’re doing right and what you’re missing. No style is good or bad. It’s how managers use them.
Free (or Low Cost) Marketing Ideas for Small Business
Succeeding with your small business without an advertising and marketing budget is possible, depending on your industry. But, for every industry, free and low cost marketing methods can be used…
5 Tips for Introducing Yourself at a Networking Meeting
Networking will pay off for you when you are noticed and remembered. Use these tips to speak well and to be better noticed and remembered at your networking meetings. Introducing…
Top 10 Best Management Careers
In any industry or profession, the possibility of becoming a business manager arises. But what are the best management careers? Here’s a list.
Performance Management to Achieve Business Goals
Strategy in performance management is setting attainable goals and developing capability. The tactical side creates conditions that motivate employees.
Why Online Business Degrees are Popular
Online business degrees are offered in business administration, finance, leadership, accounting, human resources, finance, and more.
Affordable Online MBA Degrees from Different Countries
If you’re interested in an MBA degree online, you can choose from universities and colleges across the world. Here are affordable programs to consider.
Outsmart the MBA Clones
Outsmart the MBA Clones by Dan Herman should definitely be considered as a textbook for business programs. This book uses real-life recent examples of companies, products, and services we know,…